Life on Fire TV (Audio) – Online Business Coaching With Nick Unsworth

Today’s Hump Day Q&A question is, “Nick, how the heck do you have time to make all these videos, to run the business, and still have time to go out and live a life on fire.”

 

It’s ALL about delegating and outsourcing.

 

It’s been said that internet marketing (and nearly any business) is a “team sport”.

 

That doesn’t mean you have to start hiring employees if you can’t afford them yet, but you can start delegating for as little of 5 hours a week.

 

How much more fun could you have with an extra hour a day?

 

Start small.  Start around your house.  How nice would it be if cleaning and laundry didn’t slow you down any more?

 

From there, evaluate your business and make a list of two things:

 

1.  What don’t you like to do in your business?

 

2.  What are you not great at doing in your business (that someone else could do better)?

 

Your call to action for this episode is to create that list, and find someone who can start to take over those tasks.  Again, it could be as little as 5 hours a week, which could cost you as little is $35 per week.

 

Start freeing up your time and living the Life on Fire you’ve always desired!

 

Have a hump day Q&A question? Visit LifeOnFireQuestions.com, and let us know what your question is!

 

And, if liked this episode, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing!  YOU can do anything!

 

Direct download: 25__QA_-_How_Do_You_Have_Time_to_Do_So_Much_.mp3
Category:general -- posted at: 6:11am PDT

Highly sought after branding expert, and CEO of Branding for the People, Re Perez (who branded Life on Fire) is here to give us his 5-phase branding process he uses to help everyone from Life on Fire size businesses to global brands.

 

One of the most misunderstood concepts of marketing and business is “what is a brand”?  Many confuse a logo, a slogan, or perhaps a color palate with a brand.  Those are all brand elements, but those items alone are not a “brand”.

 

A brand is perception that’s created in the minds of your audience.

 

And, in Re’s experience, having a well-defined, cohesive brand allows you to make money, charge more for your services (or finally charge what you should be if you’re under charging), increases conversions, helps you, as the business owner, make decisions, and position yourself as a leader in your market.

 

Phase One:  Discovery.  Defining the business’s “Who?”, “What?” and “Why?” and what’s important to you.

 

Phase Two:  Strategy.  Phase two is all about defining the layers of your brand.  What are your value propositions?  What is your brand “personality”?  What are the benefits you provide?

 

Phase Three:  Creation.  Broken into 5 parts.  1. Your digital strategy.  2. Your verbal strategy (the language and words you’re going to use).  3.  Your visual strategy.  4. Sales and marketing.  5. What’s the “experience” you take people through?

 

Phase Four: Amplify.  Determine what’s working and do more of it.  

 

Phase Five:  Management.  Continually reviewing all elements of your company to determine if they are still in sync with your brand, as well as reviewing your brand as a whole to determine if it still represents your values and it’s still the direction you want the company to go.

 

To connect with Re directly, go to BrandingForThePeople.com!

 

And, for more interviews with top entrepreneurs, tips, and strategies to take your business to the next level, go to LifeOnFireTV.com.

 

If you though Re dropped some awesome branding tips, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing to the Life on Fire TV podcast!  You make us smile!

Direct download: 24__Re_Perez_s_5_Phases_of_Building_a_Top_Quality_Brand.mp3
Category:general -- posted at: 2:30am PDT

Come with us behind the scenes at our most recent mastermind event with one of our Elite-level coaching clients, Andy Zitzmann, as he delivers an AMAZING presentation on “Unleashing Your Champion Inside”!

 

We all have a champion inside.

 

Some of us just haven’t tapped into it yet.

 

That is Andy’s gift and highest passion, helping others bring out that champion and live that every day.

 

Life doesn’t always give us the easiest path.  We don’t always have all the answers.

 

And, when things seem bleak, or frustrating, or may even appear impossible, those are the times to rise, to push through, to overcome, grow, and become bigger and better than what you were before.

 

People at all levels are striving to “make it”.  Financial success can be wonderful.  But, if you’re missing Andy’s definition of making it, feeling fulfilled, happy and loved inside, then you haven’t truly made it, no matter what your bank statement says.

 

You can settle for being yourself.

 

Or, you can commit to begin your BEST self.

 

It’s up to you.

 

Make that decision today, and choose the direction you want for the rest of your life.  You do, after all, have that choice.

 

If A.Z.’s talk fired you up and gave you a new perspective, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing!  You’re our Champion!

Direct download: 23__Andy_Zitzmann_on_Unleashing_Your_Champion_Inside.mp3
Category:general -- posted at: 5:44am PDT

Eric C. posed the question, “Nick, I heard about your telesummit strategy on a previous call. What was that about?” 

 

Great question!

 

This is the strategy Nick used to go from $50,000 in debt to earning over 6-figures per year.

 

First off, what is a telesummit?  A telesummit is simply a series of virtual conference calls, Google Hangouts, webinars, or whatever other technology you want to use all organized around one central topic, such as Facebook marketing.

 

Step 1 is to look at your topic or industry and figure out who the leaders are and to secure an “anchor” speaker as your main speaker.  Approach it from the standpoint of “What’s in it for them?”.

 

From there, create a list of 25-30 additional speakers you would like to secure (you only need about 15, but not all are going to say “yes”).

 

Again, be thinking, what’s in it for them.  Even if you have not yet established a reputation as an expert in your industry, that is what your anchor client will provide.  Your other speakers will want to be on the same virtual “stage” as that person.

 

Another important piece is your branding.  In order for your speakers to want to be a part of it, and people to want to opt in to consume it, it needs to look pro.  Pro doesn’t have to mean expensive.  It just needs to look high-quality.

 

The ultimate goal of the strategy is to build your email list. You can do so by incentivizing your other speakers to send out mailings to their list to generate opt-ins for your summit.

 

Done right, this strategy can literally transform your business from zero sales and no email list, to a 5,000+ person email list in the next 60-90 days (and bring in up to 6-figures of revenue, if you monetize it correctly)!

 

Now, get started and make that call to your potential anchor speakers!

 

Have a hump day Q&A question? Visit LifeOnFireQuestions.com, and let us know what your question is!

 

And, if you like this strategy, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing!  You’re the best audience on iTunes!

 

Direct download: 22__QA_-_How_Does_Your_Telesummit_Strategy_Work_.mp3
Category:general -- posted at: 3:30am PDT

Back for part 2, Mike Koenigs, multi-million dollar internet marketer, dives into how to connect with your audience.

 

Audience connection, and as Mike puts it, “empathy” is the key to serving your ideal audience at the highest level.  When you truly know and understand your ideal customer you are in the perfect position to give them exactly what they want and need.

 

Mike breaks down is 10 by 10 by 4 model for how he takes other marketers through this process to help them discover how to connect with and serve their audience purposefully.

 

From there he opens up on how to take the questions and discoveries you make in the 10 X 10 X 4 model and turn that into content for a podcast, blog posts, YouTube videos, or even a book!  In MINUTES you’ve planned out a content strategy for an entire show or book!  

 

Next Mike walks us through how simple it is to become an Amazon bestseller and how he’s done it several times over with books that not only provide great value, but are actually easy to write (using his method) and that produce additional revenue (outside of book sales) through calls to action in each chapter.

 

He even tells us how a 9 year old girl published 4 books 3 months using his method and how he wrote a book by dictating it to a recorder while laying on his side in the fetal position battling the worst stint of stage 3 cancer.  

 

If a 9 year old girl can write 4 books in 3 months, and Mike can get a book written under those circumstances, there’s really no excuse to keep the book that’s been hiding inside you there any longer.

 

Nick even accepts the challenge to get the book he wants to write out in the next 30 days!

 

If you’re not ready to take massive action after watching this 2 episodes and hearing all of Mike’s ideas, then you might want to check your pulse to see if you’re still alive!

 

Head over to LifeOnFireTV.com to check out all of our interviews with top entrepreneurs, tips, and strategies to grow your business and your life!

 

If you enjoyed this 2-part interview with Mike, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing to the Life on Fire TV podcast!  You are bombtastic!

 

Direct download: 21__Mike_Koenigs_on_How_to_Be_Seen_Anywhere__Everywhere_Part_2_of_2.mp3
Category:general -- posted at: 8:17am PDT

In part 1 of this 2-part episode, special guest, multi-million dollar internet marketer, Mike Koenigs, takes us inside is brand new office and video recording studio to show us how he is seen, heard, and read anywhere and everywhere using some of the latest free an inexpensive tech tools. 

 

As Mike put it, “it’s a fun time to be alive”.  The technology that exists now, including hardware, software, and online free tools are the best and least expensive tools we’ve ever had access to.

 

And, the benefit as a marketer is it allows you to be on every smart TV, in everyone’s pockets, laptop, desktop, tablet, you name it!

 

Following Mike’s strategy, you can produce valuable, professional quality content on a very small budget.

 

Don’t miss Mike’s 11 words that he used to land an academy award winning celebrity (and how you can use it to swing open massive doors of opportunity too).

 

And, make sure you check out part 2 of this interview where Mike hones in on how to connect to your audience and also shares with us how to become a self-published Amazon bestseller!

 

For more interviews with top entrepreneurs, tips, and strategies to take your business to the next level, go to LifeOnFireTV.com.

 

If you you thought this episode rocked, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing to the Life on Fire TV podcast!  You fire us up!

Direct download: 21__Mike_Koenigs_on_How_to_Be_Seen_Anywhere__Everywhere_Part_1_of_2.mp3
Category:general -- posted at: 2:30am PDT

We all want results faster, right?  Find out how hiring the right business coach can EXPLODE your business in this episode of Life on Fire TV with Business Coach and CEO of Life on Fire, Nick Unsworth!

 

Many elite level professions such as high paid athletes, actors, musicians, and so on have someone they coach with.

 

Why?

 

One reason.

 

They get better results working with a coach.  If we had all the answers ourselves and could motivate, critique, and offer ourselves ideas and second opinions, that would be great!

 

The reality is, getting guidance from a mentor who can provide wisdom and a different perspective can be incredibly valuable.

 

As an example, when Nick hired a business coach for a fee of $36,000 per year, within 60 days he had generated $42,000 of new revenue as a direct result.

 

Find the right coach, implement, and your results with soar!

 

If you’re fired up after watching this episode, please give us a 5-star rating in iTunes and write us a review there!

 

Thanks so much for subscribing!  You are awesome!

 

Direct download: 20__Business_Coaching_-_Why_all_Entrepreneurs_Should_Have_a_Coach.mp3
Category:general -- posted at: 5:44am PDT

Robert S. posed the question, “Nick, how do you have so much energy all the time?” 

 

One of the biggest secrets to waking up energized every day is making sure your work is aligned with your passions.  Or, to state it simply, doing what you love.

 

Few things are a bigger drain on your energy than having to spend 8, 10, 12 hours or more a day doing a job you despise.

 

Next, when there are things in your life that are bigger than you, those things fuel your purpose.  That may be a family, your children, or a cause or organization that you love and feel passionate about supporting.

 

From there, having a way to track your progress allows you to break through motivational barriers.  You don’t have to set huge, audacious goals.  Set simple, achievable goals like, “today I’m going to clean my desk”.

 

Then, you MUST have written goals and take them seriously.  

 

Last, setting a morning routine, a morning ritual that you are EXCITED to do, makes a massive difference.

 

Implement these things and let us know how it’s changing your days and your life!

 

Have a hump day Q&A question? Visit LifeOnFireQuestions.com, and let us know what your question is!

 

And, if this episode fired you up, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing!  YOU give us the energy to ROCK every day!

 

Direct download: 19__QA_-_How_Do_You_Have_So_Much_Energy_All_the_Time_.mp3
Category:general -- posted at: 11:12pm PDT

We sit down, 1-on-1, with Jonathan Budd, one of the top internet marketers, who has achieved incredible success, to find out more about who he is and what lead him there.

 

As you’ll quickly discover, Johathan Budd is one of the most sincere and genuine entrepreneurs you can find, which undoubtedly played a tremendous role in the millions he’s made.

 

But, more than the impressive track record of success is the focus on takeaways and the learnings along the way, as well as the desire to live a balanced, healthy, happy life full of love.

 

If there is only one thing that sticks with you from this interview, it’s all you really ever need, Jonathan’s advice to Nick years ago, “Take massive freaking action.”

 

Like any successful entrepreneur, Jonathan has experienced many failures along the way.  However, what sets people like him apart is, as he puts it, “finding the gold in your failures”.

 

There are TONS of “nuggets” in this episode, so get ready!

 

Enjoy this fantastic interview, and go take MASSIVE action on that very next step that you know you need to do.

 

And, for more interviews with top entrepreneurs, tips, and strategies to take your business to the next level, go to LifeOnFireTV.com.

 

If you loved this episode, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing to the Life on Fire TV podcast!  You can do anything!


Learn our Podcast Launch Blueprint Strategy in this “Fast Action Friday” episode of Life on Fire TV with Business Coach and CEO of Life on Fire, Nick Unsworth!

 

The first 8 weeks of your podcast launch are CRITICAL!

 

This is when you have the opportunity to be featured in the top of iTunes charts for “New & Noteworthy” podcasts!

 

But, there are some things you’ll need to prepare in advance to make sure your launch is a success…

 

First, logistical decisions such as the format of your show, the number of episodes per week you’ll have, and the look of your logo artwork need to be made.

 

Next, plan to launch with a least 5 completed episodes right out of the gate so that new subscribers get the maximum number of episodes downloaded to them.

 

Next, make sure you have additional episodes recorded and ready to release immediately after your podcast gets approved by iTunes.

 

The two biggest mistakes to avoid are having very good sound quality and making sure you are extremely consistent in your format - same days of the week and same time, every single week.  (It is not recommended to have less than one episode per week.)

 

And, don’t forget to have fun with it!  One of the most important factors of a show’s success is whether it’s entertaining and interesting to list to!

 

If you got some great podcasting tips from this episode, please give us a 5-star rating in iTunes and write us a review there!

 

Thanks so much for subscribing!  You’re the bomb!

 


Here to answer the question, “How do I build an audience and authority, fast?” is Business Coach and CEO of Life on Fire, Nick Unsworth!

 

A great place to start is with the “anchor client” strategy.  Find a well-known authority in the industry you’re trying to target, and offer your services at a substantial discount, or even for free, in exchange for their testimonial and referrals, which helps get you on the map!

 

Next, you have to get the word out about your anchor client’s case study and results!

 

From there, seek opportunities to be a guest blogger and share your results even further.

 

Implement this strategy correctly, deliver value and results, and you’ll have others banging down your door to work with you!

 

Try it and let us know your results!

 

Have a hump day Q&A question? Visit LifeOnFireQuestions.com, and let us know what your question is!

 

And, if loved the anchor client strategy, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing!  We think you’re just super!

 

Direct download: 16__QA_-_How_Do_I_Build_An_Audience__Authority_Fast_.mp3
Category:general -- posted at: 3:30am PDT

Creator of the Perfect Funnel System, Bryan Dulaney, joins us this week to dive into how to grow and scale your business to substantially higher levels by automating your marketing funnels.

 

Every entrepreneur dreams of “autopilot”, “hands free” income that’s generated in their business with little to no ongoing effort on their part.  That’s where Bryan comes in.

 

Once you have a product that sells, all that’s required to keep it selling are the right systems.

 

Bryan dives into the different elements that can be used to convert prospects into leads, and how to nurture and guide those leads into becoming buyers through concepts like what he calls “delivering outrageous value”, offering immediate value upfront through your “money magnet”, and adding 25% to your bottom line through adding strategic upsells.

 

Test some of these ideas out in your business and let us know what your results were at LifeOnFireTV.com!

 

If you got some great tips from this episode, please give us a 5-star rating in iTunes and write us a review there!

 

Thanks so much for subscribing!  You kick A$$!

Direct download: 15__Bryan_Dulaney_on_Building__Scaling_Your_Business_With_Automation.mp3
Category:general -- posted at: 6:19am PDT

Every month you can enter to win new prizes at LifeOnFireContest.com!  

 

Check out this bonus episode where we draw the names of the winners of March 2014 contest!

 

Thanks so much for subscribing!  You make our day!

Direct download: CONTEST___March_2014_Winners.mp3
Category:general -- posted at: 6:18am PDT

In this “Fast Action Friday” learn how to run a Facebook and Twitter contest in order to drive TONS of engagement, shares, likes, retweets, in order to spread your message virally like wildfire!

 

Visit LifeOnFireContest.com to see a live example of this strategy in action!

 

Get the step-by-step blueprint of on how to implement our proven contest strategy, including what types of prizes work best, how to structure the contest, how to share the results and make it impactful.

 

Make sure you review the current Facebook and Twitter promotion rules before posting your contest.

 

Now go out and ROCK it!

 

And, if you thought this episode was awesome, please give us a 5-star rating in iTunes and write us a review there!

 

Thanks so much for subscribing!  You’re a winner in our book!


Hump Day Q&A is back to answer the question, “I have a certification, but no real experience or customers, how do I get started?” with Business Coach and CEO of Life on Fire, Nick Unsworth!

 

Everyone has to get started somewhere.

 

And, the key to making the most of your situation is realizing one important thing.

 

You don’t need to know everything.  Nobody expects you to.

 

What you DO need to know, however, is more that your prospects or clients.

 

Your training alone makes you more of an expert than the people you serve.  And, THAT is how you get experience.

 

Hear Nick’s story of how he got started under nearly this same scenario.

 

And, go make it happen!

 

If YOU have a hump day Q&A question, visit LifeOnFireQuestions.com, and let us know what your question is!

 

If this episode fired you up to take some action today, please give us a 5-star rating and write us a review in iTunes!

 

Thanks so much for subscribing!  YOU fire US up!

 

Direct download: 13__QA_-_I_m__Certified__But_How_Do_I_Get_Experience_and_Clients_.mp3
Category:general -- posted at: 3:30am PDT

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